Simply Thought 💭’s Post

As COP 28 focuses people’s minds on climate change and the actions they can take to alleviate the growing crisis, one thing marketers can do is consider not using the term climate change. Why climate change language matters ? Read on.. https://lnkd.in/dYxq8FYZ #climatechange #marketers #cop28 #cop28uae #language #communication #brands

As COP 28 focuses people’s minds on climate change and the actions they can take to alleviate the growing crisis, one thing marketers can do is consider not using the term climate change. Why climate change language matters ? Read on.. https://lnkd.in/d96D-4Mv #climatechange #marketers #cop28 #cop28uae #language #communication #brands

As COP 28 focuses people’s minds on climate change and the actions they can take to alleviate the growing crisis, one thing marketers can do is consider not using the term climate change. Why climate change language matters ? Read on.. https://lnkd.in/d96D-4Mv #climatechange #marketers #cop28 #cop28uae #language #communication #brands

As COP 28 focuses people’s minds on climate change and the actions they can take to alleviate the growing crisis, one thing marketers can do is consider not using the term climate change. Why climate change language matters ? Read on.. https://lnkd.in/d96D-4Mv #climatechange #marketers #cop28 #cop28uae #language #communication #brands

Untangling the Web: Why a Systems Approach is Key to Climate Action Success in 2024. For decades, climate action has been tangled in silos, compartmentalized into mitigation, adaptation, and a myriad of other approaches. While each piece holds value, 2024 demands a bold shift: a systems approach that recognizes the intricate web of connections that bind climate change to society, economics, and our very identities. Imagine a spider web, each strand representing a facet of climate change. The Paris Agreement's mitigation efforts articulated in article 5 and 6 are the central thread, aiming to reduce greenhouse gases. On the other hand, article 7 on Adaptation aspect, like strengthening resilience against floods, weaves around it. But the web extends far beyond. Food systems that encompass different elements, intertwined with emissions and land use, form a crucial strand, while social identities and cultural values color the fabric of our response. Ignoring these connections is akin to tugging at one strand without considering the whole web. We have seen this play out in polarized climate debates from the inception of the climate conferences including the recent COP 28, where values clash and solutions seem elusive. To break free, we need a new frame, one informed by social representation and identity process theories. These theories reveal how we construct and share knowledge about climate change, shaped by our backgrounds, beliefs, and sense of belonging. Anthony Leiserowitz ANU Institute for Climate, Energy & Disaster Solutions Climate Policy Initiative African Union World Food Programme UNFCCC UN FAO AGRA

The climate crisis is one of the most urgent and complex challenges of our time. But how do we talk about it in a way that inspires action rather than despair? That’s the question Roger Harrabin explores in his opinion piece in the Guardian. He argues that we need to use clear and straightforward language, backed by scientific evidence, to communicate the reality and solutions to the climate emergency. We at Greenhouse Communications are proud to have set up the interviews for Roger, with critical stakeholders shaping how we communicate climate conversations who share their insights and strategies for effective climate communication in this article. Read more about how to avoid talking about the climate crisis in a way that numbs people with fear ⬇️

https://lnkd.in/dmqa5CMh How to make a difference in the upcoming climate conference COP28: 1. Get Informed: Educate yourself about the issues that will be debated at the conference. Follow the latest news, research, and opinions from trusted sources. 2. Get Involved: Participate in public discussions, rallies, and other events that address climate change. 3. Reduce Your Carbon Footprint: Make changes in your daily routine that reduce the amount of carbon emissions you produce, such as using public transportation, eating a plant-based diet, and supporting renewable energy. 4. Support Climate-Friendly Policies: Vote for political candidates who prioritize climate action, and lobby your local and national governments to enact policies that reduce greenhouse gas emissions. 5. Spread Awareness: Share your knowledge and experiences with others, including friends, family, and social media contacts. Encourage others to join in the effort to combat climate change.

Thanks PRovoke Media and Arun Sudhaman for covering the Climate Crisis report! ⤵️ If you haven't seen it yet, you can download the report here: https://bit.ly/3SSfw2T.

https://lnkd.in/dsU2hvbf How to make a difference in the upcoming climate conference COP28: 1. Get Informed: Educate yourself about the issues that will be debated at the conference. Follow the latest news, research, and opinions from trusted sources. 2. Get Involved: Participate in public discussions, rallies, and other events that address climate change. 3. Reduce Your Carbon Footprint: Make changes in your daily routine that reduce the amount of carbon emissions you produce, such as using public transportation, eating a plant-based diet, and supporting renewable energy. 4. Support Climate-Friendly Policies: Vote for political candidates who prioritize climate action, and lobby your local and national governments to enact policies that reduce greenhouse gas emissions. 5. Spread Awareness: Share your knowledge and experiences with others, including friends, family, and social media contacts. Encourage others to join in the effort to combat climate change.