Update about Marketing with LinkedIn Stories, and What’s Next
As we continue to grow, we are constantly introducing new ways to help you drive connection, conversations, and engagement with your community on LinkedIn. Today we shared an update on how we’re reimagining LinkedIn Stories.
Here’s what this means for you. Starting on September 30, 2021, we are removing the current Stories experience and you will no longer be able to create Stories for Pages. And any image or video ads that you’ve planned to run in between Stories will instead be shared to the LinkedIn feed. If you promoted or sponsored a Story directly from your Page in Campaign Manager, these paid Stories will not appear in the LinkedIn feed, and they will need to be recreated in Campaign Manager as an image or video ad.
As we reimagine what is next, we’re focusing on how we can provide you with a short-form, rich interactive video format that is unique to our platform and that better helps you reach and engage your audiences on LinkedIn. We’re always excited to try out new things and learn as we go, and will continue to share updates along the way.
Marketing Director at GAIA • Sustainability & Wellness Strategy • Real Estate, Hospitality & Entertainment
2yLooking forward to whatever comes next! Eager to have a channel for posting BTS of our company doing sustainability and regenerative renovations on real estate projects!
$1.6 billion in sales since 1997 ⇢ Contact me to grow your business fast
2yMasters of spin! Linkedin thought words like "reimagining" would enthuse readers and deflect them from the fact that Linkedin Stories were a complete and utter farce, and a catastrophic failure.
Helping super ambitious and driven women optimise their videos on YouTube to grow their tribe and make a bigger impact | 1-1 YT Optimisation Mentoring | YT Growth Specialist | Done For You Subscriber Growth
2yAlways difficult to play catch up when you’re copying someone else, creating a unique video experience that’s unique to LinkedIn sounds far better!