Brandon Police Service Pledges to Advance Women in Policing with the 30X30 Initiative

National 30x30 Pledge Aims to Bring More Women into Policing to Improve Public Safety, Community Outcomes, and Trust in Law Enforcement

On December 2, 2022, Brandon Police Service signed on to the 30x30 Pledge – a series of low and no cost actions policing agencies can take to improve the representation and experiences of women in law enforcement. The activities help policing agencies assess the current state of a department with regard to gender equity, identify factors that may be driving any disparities and develop and implement strategies and solutions to eliminate barriers and advance women in policing. These actions address recruitment, assessment, hiring, retention, promotion, and agency culture.

The Pledge is the foundational effort of the 30x30 Initiative – a coalition of police leaders, researchers, and professional organizations who have joined to advance the representation and experiences of women in all ranks of policing across the United States.  The 30x30 Initiative is affiliated with the Policing Project at NYU School of Law and the National Association of Women Law Enforcement Executives (NAWLEE).

The ultimate goal of the 30x30 Initiative is to reach 30 percent of women in police recruit classes by 2030, and to ensure policing agencies are truly representative of the jurisdiction the agency serves.  While 30x30 is focused on advancing women in policing, these principles are applicable to all demographic diversity, not just gender. 

More than 245 agencies – from major metro departments including the New York City Police Department, to mid-sized, rural, university and state policing agencies – have signed the 30x30 Pledge. The Pledge is based on social science research that greater representation of women on police forces leads to better policing outcomes for communities.

Currently, women make up 16 percent of sworn officers at Brandon Police Service and 8 percent in leadership/supervisory roles, numbers which are very similar in other police agencies across Canada. This underrepresentation of women in policing has significant public safety implications. Research suggests that women officers:

• Use less force and less excessive force
• Are named in fewer complaints and lawsuits
• Are perceived by communities as being more honest and compassionate
• See better outcomes for crime victims, especially in sexual assault cases

“We are grateful to the Brandon Police Service for being one of the first in the nation to commit to being a part of this growing movement,” said Maureen McGough, co-founder of the 30x30 Initiative, Chief of Staff of the Policing Project at the New York University School of Law, and former policing expert at the U.S. Department of Justice. “We believe strongly that advancing women in policing is critical to improving public safety outcomes. We look forward to having more agencies follow Brandon Police Service’s lead by signing the pledge and improving the representation and experiences of women in policing.”

For more information, visit www.30x30initiative.org.

Sergeant Kirby Sararas #119

She/Her

Public Information Officer

Community Support

For media inquiries: (204)729-2373 or k.sararas@brandon.ca

For general inquiries or to file a report:

(204)729-2345 or https://www.brandon.ca/police-contact/police-contact

Anyone with information on any unsolved crime is asked to call Brandon Crime Stoppers at 204-727-(TIPS) 8477, www.brandoncrimestoppers.com or by texting BCSTIP and your message to CRIMES (274637).  Crime Stoppers pays up to $2000.00 cash for information that leads to the solution of a crime.

CRIME STOPPERS 204-727-TIPS