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THE BOY WHO CRIED WORK
Adam and Rebekah Neumann grew WeWork to a $47 billion valuation by convincing mentors like Masayoshi Son and Jamie Dimon, along with much of Wall Street, that he had a near-mystical understanding of the working style of millennials. Then, on the eve of its IPO, people realized it was just a real estate company. Inside the crash of a unicorn
Features
THE BOY WHO CRIED WORK
Adam and Rebekah Neumann grew WeWork to a $47 billion valuation by convincing mentors like Masayoshi Son and Jamie Dimon, along with much of Wall Street, that he had a near-mystical understanding of the working style of millennials. Then, on the eve of its IPO, people realized it was just a real estate company. Inside the crash of a unicorn
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