“An entirely new market could emerge of content being created solely for AI companies”: Impress’ Lexie Kirkconnell-Kawana on the AI dilemma
Lexie Kirkconnell-Kawana is the Chief Executive of British press regulator Impress whose membership consists of progressive independent publishers including The Canary, The Scottish Beacon, QueerAF, and others. In this exclusive… (more)
From integrating tech to creating better leaders – transformation consultant Marco Olavarria on the challenges facing German media
The last twenty years have seen a significant divergence in the evolution of German media. On the one hand, giant legacy companies like Axel Springer have cemented their status as… (more)
“Using AI, conversion rates increased 15x”: Turbocharging audience engagement with artificial intelligence
AI is already starting to make serious headway in terms of customised personalisation experiences. However, outside of the very biggest publishers and premium specialist vendors, many publishers simply do not… (more)
“Using AI you need to be super open but super cynical”: Lisbon Web Summit 2023 review
Despite the controversy swirling around this year's summit in Lisbon, a record 70,236 people came from 153 countries to discuss and evaluate the latest developments in tech. Yet there was… (more)
“The juice is worth the squeeze”: 17Bn reasons why affiliate marketing has come to the fore
The Alzieu brothers are two of Europe’s leading affiliate specialists. Having founded one of France’s most successful product review websites, Les Numériques, the pair have now turned their attention to… (more)
Joris van Lierop: “You have opportunities for content syndication on a global scale”
"New stories bring new context, and new context trigger new advertisers." As part of our Collectif, in which we feature the work of our partners (see more here), Joris van Lierop… (more)
Nikkei BP: “There will be a split between media companies that view AI as a partner, and those that do not”
As part of our forthcoming report on Talent and Culture, with a special emphasis on the impact of AI, Nikkei Business Publications' Yasuo Metsugi and Yuko Tanaka explain how the… (more)
“All our money was in Silicon Valley Bank”: Podcast of the week
Welcome to the first in our series of ‘Podcast of the Week’ - a chance for us to curate and serve up those podcasts we feel are deserving of your… (more)
Publishing Trends Report 2023: “Declining traffic a major issue”
In the newly released 2023 Publishing Trends Report, an annual survey by Echobox, nearly half of publishers said declining traffic is the key challenge, with increasing traffic as the associated… (more)
UK ad market sees its first 4th quarter decline since 2009, but grows by 8.8% overall for the year
Ad expenditure is contracting when factoring in ongoing inflation pressures, but pockets of growth remain, especially Out of Home, Cinema and Online Advertising. The UK ad market witnessed a reverse… (more)
“Generative AI opportunities outweigh threats”: INMA report lists tools publishers can use now
The International News Media Association has released a new report arguing that generative AI offers more opportunities than threats. The report also suggests that newsrooms can quickly benefit from a… (more)
“It’s not all bad news”: How subscription publishers are navigating economic instability
As economic headwinds gather, subscription publishers are still growing and generating recurring revenue. The key is to double down on the user experience, offer flexibility in terms of product bundles… (more)
“Your HR function must be the #1 priority”: How a publisher expanded internationally in 62 markets
A leading publisher within the crypto, blockchain, and Web3 community, BE[IN]CRYPTO has witnessed explosive growth since it was founded five years ago. CEO and Founder, Alena Afanaseva, explains how the… (more)
“Generative AI could hinder subscription efforts”: Toolkits Subscription Snapshot Q2 2023
Toolkits' latest Subscriptions Snapshot shows that whilst publishers are approaching the second quarter with cautious optimism, headwinds are emerging as consumers tighten their belts and, in some instances, look to… (more)
“Facebook is still the best channel”: Publisher survey on engaging Gen Z springs a few surprises
Arc XP and Digiday's recently released joint report, the State of Publisher Audiences, shows that whilst Facebook is down, it is far from out when it comes to engaging younger… (more)
“Fewer boundaries by territory and more integration by language”: Cross-border publishing goes hybrid
As the world increasingly becomes smaller and a global marketplace, English-language publishers have a head start in being able to leverage their content (and brands) across national boundaries - they… (more)
“Community and trust are everything”: How a UK publisher harnessed its eCommerce potential
Now in its 17th year, Sheerluxe is a UK-based publisher that has successfully leveraged eCommerce by remaining agile and being in a constant state of evolution. However, at its heart,… (more)
“Unique skillsets we never had before”: Why Bonnier restructured around enthusiast communities
Bonnier LLC, part of Swedish-based Bonnier AB media group, has restructured in its efforts to become a premier outdoor adventure destination in the U.S. Key to the restructuring is its… (more)
“A traffic cannon to amplify publishers’ content”: Why Mozilla’s Pocket is a serious weapon in any publisher’s armoury
Awarded by Google as one of the “Best apps of 2022", the read-it-later app Pocket has enormous reach because of its presence on the Firefox News Tab where it surfaces… (more)
¿Será ésta la solución para los medios pequeños y medianos de latinoamérica?
Latam Over the Road is a collaborative project which came into being thanks to Google News Innovation Challenge 2021. Its purpose is to provide the lowest cost technology solutions to… (more)