Socially Unacceptable

World-Class Campaign Measurement with PR Futurist Stuart Bruce

July 04, 2023 Prohibition PR Season 1 Episode 2
World-Class Campaign Measurement with PR Futurist Stuart Bruce
Socially Unacceptable
More Info
Socially Unacceptable
World-Class Campaign Measurement with PR Futurist Stuart Bruce
Jul 04, 2023 Season 1 Episode 2
Prohibition PR

In Episode 2 of "Socially Unacceptable," we are joined by PR Futurist Stuart Bruce and we dive deep into the world of PR and Social Media Marketing, specifically focusing on the all-important topic of ROI and Measurement.

As marketers, we all know that measuring the success of our campaigns is crucial. But do we really know how to effectively measure the ROI of our marketing efforts? In this episode, we will explore the best practices and strategies for measuring the success of your marketing campaigns.

In today's digital age, where everything is driven by data and analytics, it is essential to understand the importance of ROI when it comes to marketing and public relations. Stuart discusses the key metrics to consider when measuring the success of your campaigns.

Join us in this episode of "Socially Unacceptable" as we unravel the mysteries of ROI and careful campaign measurement. Whether you are a seasoned PR or marketing professional or business owner, this episode will provide you with the knowledge and tools you need to measure the success of your campaigns and prove your worth in the digital marketing landscape.

#SocialmediaROI #campaignstrategy #measurement

Follow Stuart Bruce:
https://twitter.com/stuartbruce

Follow Chris Norton:
Twitter: https://bit.ly/3XBFQ1C
Linkedin: https://bit.ly/3PDebLW

Follow Prohibition:
Website:

Would you like to know if your social media and content strategy is perfect for 2024? Book a free 15-minute brand discovery call here and we will help you grow your brand today. And if you like the show, please leave us a review or even just a thumbs up is appreciated. Come on let us know you are there.....

Follow Chris Norton:
X
TikTok
LinkedIn

Follow Will Ockenden:
X
LinkedIn

Follow Prohibition:

Website

LinkedIn

TikTok

Show Notes Chapter Markers

In Episode 2 of "Socially Unacceptable," we are joined by PR Futurist Stuart Bruce and we dive deep into the world of PR and Social Media Marketing, specifically focusing on the all-important topic of ROI and Measurement.

As marketers, we all know that measuring the success of our campaigns is crucial. But do we really know how to effectively measure the ROI of our marketing efforts? In this episode, we will explore the best practices and strategies for measuring the success of your marketing campaigns.

In today's digital age, where everything is driven by data and analytics, it is essential to understand the importance of ROI when it comes to marketing and public relations. Stuart discusses the key metrics to consider when measuring the success of your campaigns.

Join us in this episode of "Socially Unacceptable" as we unravel the mysteries of ROI and careful campaign measurement. Whether you are a seasoned PR or marketing professional or business owner, this episode will provide you with the knowledge and tools you need to measure the success of your campaigns and prove your worth in the digital marketing landscape.

#SocialmediaROI #campaignstrategy #measurement

Follow Stuart Bruce:
https://twitter.com/stuartbruce

Follow Chris Norton:
Twitter: https://bit.ly/3XBFQ1C
Linkedin: https://bit.ly/3PDebLW

Follow Prohibition:
Website:

Would you like to know if your social media and content strategy is perfect for 2024? Book a free 15-minute brand discovery call here and we will help you grow your brand today. And if you like the show, please leave us a review or even just a thumbs up is appreciated. Come on let us know you are there.....

Follow Chris Norton:
X
TikTok
LinkedIn

Follow Will Ockenden:
X
LinkedIn

Follow Prohibition:

Website

LinkedIn

TikTok

Intro into Stuart Bruce
Where do marketers go wrong with measurement
The struggles around showing ROI/How to show ROI
Introduction into AMEC and how it's useful for marketers
What tools/resources does AMEC use to support practioners
How did Stuart get into measurement and evaluation
AI in the comms industry
Stuart's top tip to measure campaigns
F*ck-up from a member of the audience
Vicki's f-ck-up