Keynote Speaker

Brendan Schneider

Founder and CEO, SchneiderB Media (PA)

 

Brendan is the director of advancement at Sewickley Academy in Pennsylvania and the founder and CEO of SchneiderB Media, which is one of the largest community of private school marketers.

SchneiderB Media is a digital marketing agency for schools. They help schools get more inquiries through inbound marketing consulting, email marketing consulting and search engine optimization (SEO).

 

Symposium Overview

Thursday, April 7, 2022
11:00 AMOpening Keynote
12:00 PMBreak
12:15 PMConcurrent Sessions Round One
12:15 PMConcurrent Sessions Round One
12:15 PMConcurrent Sessions Round One
1:15 PMOptional Working Lunch
1:45 PMConcurrent Sessions Round two
1:45 PMConcurrent Sessions Round Two
1:45 PMConcurrent Sessions Round Two
1:45 PMConcurrent Sessions Round Two
2:45 PMBreak
3:00 PMConcurrent Sessions Round Three
3:00 PMConcurrent Sessions Round Three
3:00 PMConcurrent Sessions Round Three
Time Zone: (UTC-04:00) Eastern Time (US & Canada) [Change Time Zone]

All sessions will be recorded and shared with attendees afterward.

BONUS CONTENT

After registering for the symposium you'll be sent a discount code for one FREE registration for one of these courses!

Limit one registration per school.

genda

Video Production Boot Camp

This course will teach you how to make seven videos to support your school admission and marketing efforts. Also included are gear lists, production guides, and royalty-free music. All lessons are on-demand and available immediately when you enroll.

Introduction to Digital Marketing

With the internet being used now at a rate never experienced before, digital marketing has proven to be a crucial part of any school strategy. In this course, you will learn various techniques and shared insight on ways to engage with your families, develop a creative content calendar and create your unique digital footprint

Introduction to Outbound Marketing

Outbound marketing is a powerful tool that can help you grow enrollment. This course will help enrollment leaders and marketers get started with the basics and will also dive deep into creating an effective direct email campaign.

 

Attracting and Retaining Students with Intention

Retention includes the entire school. This course is designed to help independent school professionals identify best practices to connect with families and put their best 'marketing' foot forward to meet enrollment goals.

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