Ideas change everything

Simplicity sells

2,037,071 plays|

David Pogue |

TED2006

• February 2006

New York Times columnist David Pogue takes aim at technology’s worst interface-design offenders, and provides encouraging examples of products that get it right. To funny things up, he bursts into song.

New York Times columnist David Pogue takes aim at technology’s worst interface-design offenders, and provides encouraging examples of products that get it right. To funny things up, he bursts into song.

This talk was presented at an official TED conference.

Read our curation guidelines.

About the speaker

Technology columnist

See speaker profile

David Pogue is the personal technology columnist for the New York Times and a tech correspondent for CBS News. He's also one of the world's bestselling how-to authors, with titles in the For Dummies series and his own line of "Missing Manual" books.

This talk was presented at an official TED conference.

Read our curation guidelines.

David Pogue: Simplicity sells | TED Talk