SOS: Content Strategy, Operations and Scaling for 7 Figure+ Businesses | Co-founder of Jammy Digital - An SEO & Content Marketing Agency | Author of the Bestselling Book, Content Fortress
Do you want to know the four types of content that are an absolute pain in the 🍑 to create BUT deliver amazing results? It's technically easy to create blog content. Anyone with access to their website can do it. And that means there's A LOT of mediocre content out there. So you often have to go bigger and better with your content to stand out. Here are a few ideas on how to do this: 1. Original research content 😲 This could be through surveys or analysis (for example reviewing websites and reporting back your findings). If you do this right, you can easily become the 'original source' for a particular topic, meaning lots of others will link back to your article. This can skyrocket your rankings! 2. Time saver content 🤓 We recently published an entire fill-in-the-blank email sequence for a client on their blog (for their audience to use). Their customers absolutely loved it, and it's already ranking on page one of Google. People love the stuff that saves them time, and often that's copy and paste templates or swipe files. 3. Example-led content 👀 I have spent HOURS and HOURS trawling through the internet, searching for the exact examples for our blogs. People learn from examples. They love to see how something works in action as it can help them understand how it applies to them (and no, not just using Coca-Cola as an example.) 4. Client-success content 😍 This is where you take a client's success story and use it—not as self-promotion—but to teach your audience how they can achieve the same results. Step by step, walk someone through the process you took with your client. Include the ups and downs of the process. And make sure your audience learns how you did it. Yes, you could say that someone could go away and do what you did. And some might. But there will also be people who look at it and think, 'you know what, I'm going to get an expert to do this instead!' And they'll definitely go to you! This is the kind of content we create for our clients. And if you want to find out more about how that all works, there's a link in the comments! Or drop me a DM. #contentmarketing #contentmarketingtips #contentideas #contentwritingservices
Great reminders Lyndsay! You’ve given me ideas but of course it’s not until I actually action them that I would become a competitor to you 😂 well done 👏
Ooh, I've never considered sharing a template in a blog! Great idea, thanks Lyndsay
Thank you for sharing
SOS: Content Strategy, Operations and Scaling for 7 Figure+ Businesses | Co-founder of Jammy Digital - An SEO & Content Marketing Agency | Author of the Bestselling Book, Content Fortress
1yHere's the link to find out more! https://jammydigital.com/content-writing-packages/