Digital products can bring value to a business in many ways. It’s important to know how the product you’re developing is going to benefit you and how this will affect your business value. We talk about the four types of value:
- Direct value
- Additional value
- Influence value
- Innovation value
On top of that we talk about examples of some successful businesses who have shown the benefits of these types of value over their product lifetime.
Related Posts
Podcast
Laura Jackson from Not Actual Size joined us to talk about the complexities of creating content for multi-channel audiences, how to handle the demands of always on social media and what the future holds for content teams.
Podcast
In our second podcast with Linklaters we talk through dark UX design patterns, and the various ways organisations must avoid deceiving users to meet the FCA’s Consumer Duty outcomes.
