The Mapmakers Who Are Using Data to Transform the NBA

Kirk Goldsberry and his team of Harvard data scientists are hoops-loving number-crunchers who have fundamentally altered our understanding of basketball. See how in this video.

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Kirk Goldsberry and his team of Harvard data scientists aren't just basketball fans---they're number-crunchers who have fundamentally altered our understanding of basketball. From what shots are the most efficient to how defenders alter offense in the post to placing a value on every action on the court, they're helping bring hoops into the big data era. See here how they do it.

Adapted from Faster, Higher, Stronger: How Sports Science Is Creating a New Generation of Superathletes---and What We Can Learn from Them* by Mark McClusky. Reprinted by arrangement with Hudson Street Press, a member of Penguin Group (USA) LLC, a Penguin Random House Company. Copyright © Mark McClusky, 2014.*